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Tag: writing

The Benefits of White Label Copywriting for Ad Agencies

Why should advertising and marketing agencies consider white label copywriting services? Sometimes an agency will take on a project or client for which they simply don’t have the resources–at least, not at the moment. Or…

Typewriters vs. Computers

This post is about a recherché topic that I think almost nobody but myself and a few other word-wizards could give two pennies about: the endless (that is, 99% settled and only applicable to snobs,…

What Do We See When We Look?

On Looking and Seeing COVID pandemic boring.That’s the ungrammatical three-word sentence that’s been pounding through my brain for a few months now, and after my therapist advised me to “do something different,” (meaning something other…

Art
Why Good Copywriting Is So Important

I have been a professional writer for a long time, and I have spent a lot of time, energy, and effort improving my craft. Just as a doctor is always learning new healing techniques and…