Advertising & Copywriting
Writing great copy doesn’t just happen. Learn about advertising creative here.
Content Marketing for Small Business
So what is content marketing, anyway? Content marketing is a powerful form of marketing that focuses on producing useful and pertinent content that will reach a defined audience to engage them and attract them to…
Is Content Marketing the Same as Copywriting?
Check out our guest post on the Upcity blog, where we discuss content marketing and copywriting! Is Content Marketing The Same As Copywriting?
What Is an Advertising Creative Concept?
The Advertising Creative Concept Creativity is the soul of advertising. It’s the fundamental concept that drives business success, giving life and meaning to messages about a brand’s products and services. And if you’re not being creative…
Tips For Effective Content Marketing
How To Make Content Marketing Work For You Did you know there are around five billion active internet users and more than four billion social media users worldwide? Put simply; there’s a ton of opportunity…
Interview with Daily Ad Brief
In this interview, Phillip Mandel talks with Daily Ad Brief on their segment, “More 2 Digital.” They discuss the “wild west” of digital media, and how privacy concerns must be balanced with marketers’ desire for…
Tips and Tricks for a User-Friendly Website
Tips and Tricks for a User-Friendly Website Websites are powerful marketing tools, and because of this, we at Mandel Marketing take web design and web development seriously. Websites for a small business are often the…
How Having the Best Copywriting Can Boost Website Traffic
When you are looking for the best way to market your website, it can seem like there is a never-ending list of things that need to be done. However, one thing that doesn’t get talked…
How a Marketing Agency Can Help Improve Your Business’s Blog
If you are not seeing as much traffic on your website as you would like, hiring a marketing agency can help boost your business’ blog through Google searches. Marketing is an important aspect when it…
Your Non-English Speaking Customers are Reading Between the Lines
Your Non-English Speaking Customers are Reading Between the Lines Note: This guest blog post was written by Marco Hanson, co-owner of Texan Translation I’ve been a Spanish translator for a couple decades now, and have…