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In: Marketing

Your Non-English Speaking Customers are Reading Between the Lines

Your Non-English Speaking Customers are Reading Between the Lines Note: This guest blog post was written by Marco Hanson, co-owner of Texan Translation I’ve been a Spanish translator for a couple decades now, and have…

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3 Reasons You Should Work With a Local Marketing Agency

If you’re looking for a way to revamp your digital marketing strategy, it could be time to hire a local marketing agency to help you out. When you work with a local marketing agency Austin…

The Power of Storytelling

Immersing yourself in a captivating novel or film is one of life’s greatest pleasures. Whether you’re a fan of crime fiction or independent cinema, a carefully crafted narrative can make audiences think about the world…

Marketing and Sustainability – Cannabis Industry Spotlight

The legalized marijuana industry is among the fastest rising industries in the United States, as many states currently have laws explicitly legalizing marijuana in some manner (or decriminalizing it)–and the industry is expected to expand…

D.R.I.V.E.

When we first started Mandel Marketing back in 2019 (in the Before Times, right as COVID was about to ruin everything), we developed an acronym that powered it all: D.R.I.V.E. “DRIVE” is more of an internal theory…

Marketing Challenges

If fifty marketing directors and two kegs of cheap lager were placed in a locked room, I would probably stay out of that room for a while. But when I did finally go back in,…

Leggo Your Logo

Your Brand Logo Is Very Important To Your Business. As a marketing agency, we had go through an extensive logo and brand creation process — not only because we believe it’s important, but because it’s…

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