Lessons Learned From Failed Marketing Campaigns
Marketing Failures Aren’t The End Of The World Social media distorts reality. People post how amazing their lives are, the wonderful trips they go on, and the beautiful dishes they eat. That’s fine, but it’s…
11 Lesser-Known Online Tools & Websites Crucial for Your Business
Finding Online Tools For Your Business The internet is a big place. And with every angel startup investor throwing billions of dollars at every project on the planet, the internet keeps getting bigger. But as…
When Should A Startup Think About Branding?
The brand-building process is often misunderstood by startups, with some founders viewing it as an afterthought or something to be addressed once the company is more established. Others argue that startup branding is fundamental to…
The Most Significant Marketing Challenges for Startups and Entrepreneurs in Early Stages
Okay, so you have a damn good idea and a damn fine go-to-market strategy. You’re full of vim and vigor and vinegar and ready to work those 25-hour days to become the next [insert your…
The Value Of An MBA – Thought Leaders Speak Out
If you’ve checked out Phillip Scott Mandel’s new book, An MFA For Your MBA, you’ll know there’s a big discussion about the value of graduate programs–both the Master’s in Fine Arts in Creative Writing and…
Freelance Writers: the Good, the Bad, and the Lessons Learned
In a previous post, we discussed how to become one of that coveted group of freelance writers in the world: tips, tricks, and opportunities. This freelance writing guide is only one half of the equation,…
Become A Better Writer With Writing Workshops and Business Writing Courses
Can You Learn To Write? As Martin Amis said, as quoted in the bottom of our website, “All writing is a campaign against cliché.” But writing well is hard, and cliché is easy. So what…
8 Great Business Book Recommendations
Oh, the magic of a great business book. The classic trope of a hard-charging, inspirational, and insightful business book abounds, on the dusty shelves of now-empty corner cubicles, in the dark corners of dark libraries,…
6 Free Pieces of Business Writing Advice
Some Free Business Writing Advice From The Experts In May 2024, Mandel Marketing founder Phillip Scott Mandel published a business writing advice and communication book, An MFA For Your MBA. The book is full of…
Client Spotlight: Little Monsters Universe
Client Spotlight: Little Monsters Universe (Ecommerce) Today we’re talking with Tina Salmanowitz, a former science teacher and founder of a beloved homeschool education brand, Little Monsters Universe. Tell us about Little Monsters Universe. Little Monsters…