Lessons Learned From Failed Marketing Campaigns
Marketing Failures Aren’t The End Of The World Social media distorts reality. People post how amazing their lives are, the wonderful trips they go on, and the beautiful dishes they eat. That’s fine, but it’s…
When Should A Startup Think About Branding?
The brand-building process is often misunderstood by startups, with some founders viewing it as an afterthought or something to be addressed once the company is more established. Others argue that startup branding is fundamental to…
The Most Significant Marketing Challenges for Startups and Entrepreneurs in Early Stages
Okay, so you have a damn good idea and a damn fine go-to-market strategy. You’re full of vim and vigor and vinegar and ready to work those 25-hour days to become the next [insert your…
Branding For Startups: A Comprehensive Guide
Why Branding is Crucial for Startups: The Key to Unlocking Growth and Investment In today’s hyper-competitive market, the landscape for startups is fraught with marketing strategy challenges. Whether fully funded or seeking capital, startups face…
Go-to-Market Strategy for Startups: A Comprehensive Guide
Use This Guide To Craft an Unstoppable Go-To-Market Strategy For Your Startup In the world of startups, where innovation thrives and the stakes are high, a well-crafted go-to-market (GTM) strategy is the compass that guides…
5 Marketing Myths To Watch Out For
Marketing Myths Abound, Don’t Fall For Them! You’ve likely come across some of these misconceptions about marketing, often touted as “conventional wisdom” or as things that “everyone knows.” Don’t be misled! Rather than relying on…
Is Influencer Marketing Effective?
Influencer Marketing: Exploring The Hype Here at Mandel Marketing, we provide a lot of digital marketing services: from SEO and content to email and paid search. But there’s still a lot more out there. Some…
Are Paid Sponsor Backlinks A Good Strategy For SEO?
Are Paid Sponsor Backlinks A Good Strategy For SEO? Everyone’s talking about SEO. Well, okay, people are talking about AI, and war, and democracy, too. But in the Mandel Marketing world–the world of digital marketing–we’re…
Fractional CMO for Startups
Grow Your Startup Quickly and Efficiently With a Fractional CMO This statistic might throw you bright-eyed entrepreneuers for a loop, especially if you’re still in the planning phase of your startup, but nine out of…
Advertising & Copywriting
Writing great copy doesn’t just happen. Learn about advertising creative here.