What Is an Advertising Creative Concept?
The Advertising Creative Concept Creativity is the soul of advertising. It’s the fundamental concept that drives business success, giving life and meaning to messages about a brand’s products and services. And if you’re not being creative…
Everything You Wanted To Know About Ad Tech But Were Afraid To Ask
The Mandel Marketing Guide to Ad Tech In recent years, technology has affected all sectors of business and nearly everything else in the world, from communication and medicine to learning and entertainment. Sometimes technology has…
Top Podcasts and Audiobooks to Learn About Marketing
Want to learn about marketing and advertising but don’t have time to read? Podcasts and audiobooks have become an integral part of our lives, since we can learn something new by listening at our own…
Three Networking Tips For Business Owners
3 Crucial Professional Networking Tips For Business Owners Networking is essential for business owners, but it can be difficult to know where to start. In this article, the business development team at Mandel Marketing will…
3 Reasons You Should Work With a Local Marketing Agency
If you’re looking for a way to revamp your digital marketing strategy, it could be time to hire a local marketing agency to help you out. When you work with a local marketing agency Austin…
The Benefits of White Label Copywriting for Ad Agencies
Why should advertising and marketing agencies consider white label copywriting services? Sometimes an agency will take on a project or client for which they simply don’t have the resources–at least, not at the moment. Or…