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Mandel Marketing Blog

"Always leave them wanting less." - Andy Warhol

3 Important Tactics for Marketing A Startup

A Guide To Startup Marketing Digital marketing for startups can be a daunting task. There are so many things to do and so little time! But don’t worry, we’re here to help. We provide a…

Interview with Daily Ad Brief

In this interview, Phillip Mandel talks with Daily Ad Brief on their segment, “More 2 Digital.” They discuss the “wild west” of digital media, and how privacy concerns must be balanced with marketers’ desire for…

A Guide To Performance Marketing

In this guide, we discuss what performance marketing is, how it works, and why you should consider using it for your business.

Brand Names That Became Products

What Happens When Brand Names Become Synonymous With The Product? One might think the holy grail of marketing is to have your brand name become a verb, such as Googling (or a cliché, like “holy…

Tips and Tricks for a User-Friendly Website

Tips and Tricks for a User-Friendly Website Websites are powerful marketing tools, and because of this, we at Mandel Marketing take web design and web development seriously. Websites for a small business are often the…

Client Spotlight: JuggCMP

In our second client spotlight, we’re talking to Michael Glavich, the CEO of tech startup, JuggCMP. Michael is a veteran Business Accelerator, specializing in productizing and marketing emerging digital technologies to Enterprise executives. He’s worked…

6 Myths About Social Media Marketing

Advice From A Social Media Marketing Agency In this article, we’re discussing 6 prevalant myths about social media marketing that you need to stop believing right now. Social media marketing is as popular as ever,…

A Storyteller’s Guide To Social Media

A Storyteller’s Guide To Social Media Don’t leave the engaging stories just to movies, books and tv shows – bring storytelling into your social media marketing strategy. Humans connect with stories-it’s in our DNA and…

Digital Marketing 101: Why Do People Follow Your Company on Social Media?

Many brands want to make the best use of social media in their marketing mix. It can be fun, it’s ubiquitous, and it doesn’t require a million-dollar television ad spend. However, before you even begin…

best copywriting
How Having the Best Copywriting Can Boost Website Traffic

When you are looking for the best way to market your website, it can seem like there is a never-ending list of things that need to be done. However, one thing that doesn’t get talked…