Raise Domain Authority Now
Raise Domain Authority With These Lesser-Known Strategies SEO is a difficult game of chess where the rules are always changing. This is because everyone is doing what everyone else is doing, and when the search…
Content Pruning: The Key to Boosting Domain Authority and SEO Score
WTF is Content Pruning, and Why Is It Important? We all know that maintaining a healthy website is essential for improving search engine rankings, driving traffic, and converting visitors into customers. We talk about it…
How to Personalize Advertising Messages to Customers
Marketing is hard. There are so many variable at any given time, and most business owners need to focus on running their business, closing deals, and actually doing the work–which is why fractional CMO services…
Advice To Younger Artists
The Tortured Artist Gets A Job Many of us want to be artists when we’re kids–or at least we love doing art—and if you’re reading this article, you probably did, too. But art is hard….
On Art & Business
The Everpresent Conundrum: Art vs. Business Those of us with creative personalities have no doubt faced, at least once in our lives, the problem of how to remain true to our artistic selves while keeping…
Brands Using Humor in their Ads
“I think boring is the ultimate sin.” — David Ogilvy, The Unpublished David Ogilvy (1985) It’s hard not to be boring. One way to avoid it is to be scary. This, unfortunately, doesn’t work that…
Writer’s Block: WTF
WTF do I do about writer’s block? Okay, first thing: take a deep breath and relax. This is actually pretty good advice for any problem you might be having. It doesn’t actually solve anything, per…
Lessons Learned From Failed Marketing Campaigns
Marketing Failures Aren’t The End Of The World Social media distorts reality. People post how amazing their lives are, the wonderful trips they go on, and the beautiful dishes they eat. That’s fine, but it’s…
11 Lesser-Known Online Tools & Websites Crucial for Your Business
Finding Online Tools For Your Business The internet is a big place. And with every angel startup investor throwing billions of dollars at every project on the planet, the internet keeps getting bigger. But as…
When Should A Startup Think About Branding?
The brand-building process is often misunderstood by startups, with some founders viewing it as an afterthought or something to be addressed once the company is more established. Others argue that startup branding is fundamental to…